Polaroid

The ask was to get Gen Z/Millennials between the ages of 25-30 who feel overexposed in a digital world to see the Polaroid brand exclusively as their own by showcasing how a Polaroid picture is a physical connection to a memory.

This is a print-exclusive campaign as the team thought it best to really drive home the analog aspect of the brand.

My Role(s): Art Director, Copywriter, Graphic Designer, Mockup Artist

Team: Michelle Miller